We Believe Wellness is Rooted in Nature

Our mission at Vital Plan is to make herbs and holistic living a simple, safe and effective part of everyone’s everyday, empowering people to regain good health and add full, vital years to their life. Backed by science and rooted in nature, we believe that vibrant health is available to everyone, no matter their current health status. 

Founded and formulated by Bill Rawls, MD, we are dedicated to crafting premium, evidence-based supplements and remedies that harmonize with the body's intricate cellular system to promote lasting wellness.

Our Story

For 30 years, Dr. Rawls dedicated his life to medicine. When a mystery health crisis in his early forties abruptly changed his quality of life, he came face to face with the limitations of modern medicine and began to explore the vast possibilities of addressing the root causes of poor health. 

After a lengthy search and countless visits to specialists he discovered that he had Lyme disease. This diagnosis and his ensuing journey through a variety of conventional and holistic approaches opened a door to better understanding of chronic illness in general, and led him to the one therapy that ended up being his ultimate salvation: herbal therapy.

Dr. Rawls’ path to better health through holistic and herbal therapies inspired him to share his revelations on wellness with the world. Alongside his daughter and CEO, Braden Rawls, Vital Plan was created to help people regain control of their health.

Science and Herb Expertise

During the quest to regain his health after Lyme disease, Dr. Rawls poured his soul into understanding the underlying causes of all chronic diseases and how to regain and maintain good health from a holistic viewpoint. His research led him to herbs and their effect on cellular health.

In his #1 bestselling book, The Cellular Wellness Solution: Tap Into Your Full Health Potential with the Science-Backed Power of Herbs, Dr. Rawls demonstrates why crucial natural phytochemicals from herbs are missing from our diet — and how they are the key to protecting cellular health, an essential component to living and aging well. 

Through Vital Plan, Dr. Rawls and CEO Braden Rawls, offer the world an open door to better health with supplements created as a synergy of phytochemicals - products made with the highest quality ingredients, science-backed and proven to help you extend your years.

Learn More and Listen to Dr. Bill Rawls' Guest Appearances

Featured Podcasts

About Cellular Wellness

For 30 years, Dr. Rawls dedicated his life to medicine. When a mystery health crisis in his early forties abruptly changed his quality of life, he came face to face with the limitations of modern medicine and began to explore the vast possibilities of addressing the root causes of poor health. 

After a lengthy search and countless visits to specialists he discovered that he had Lyme disease. This diagnosis and his ensuing journey through a variety of conventional and holistic approaches opened a door to better understanding of chronic illness in general, and led him to the one therapy that ended up being his ultimate salvation: herbal therapy.

Dr. Rawls’ path to better health through holistic and herbal therapies inspired him to share his revelations on wellness with the world. Alongside his daughter and CEO, Braden Rawls, Vital Plan was created to help people regain control of their health.

The Science of Cellular Wellness

About the Company

For 30 years, Dr. Rawls dedicated his life to medicine. When a mystery health crisis in his early forties abruptly changed his quality of life, he came face to face with the limitations of modern medicine and began to explore the vast possibilities of addressing the root causes of poor health. 

After a lengthy search and countless visits to specialists he discovered that he had Lyme disease. This diagnosis and his ensuing journey through a variety of conventional and holistic approaches opened a door to better understanding of chronic illness in general, and led him to the one therapy that ended up being his ultimate salvation: herbal therapy.

Dr. Rawls’ path to better health through holistic and herbal therapies inspired him to share his revelations on wellness with the world. Alongside his daughter and CEO, Braden Rawls, Vital Plan was created to help people regain control of their health.

Who is Vital Plan for?

Vital plan is for anyone with cells. Yes, that’s you! Whether you are dedicated to maintaining health and vitality or looking for your path to regain wellness, Vital Plan can help you take back control of your health through cellular wellness and the untapped power of nature. Don’t know where to start? Take our Quiz or contact us to learn more.

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